Experienced content and media specialist with a holistic knowledge of video marketing and amplification across digital channels. Currently heading strategic partnerships with brands and media groups for Unruly (a NewsCorp Company) in APAC. Greg educates advertisers about the ever-changing nature of consumer engagement and the benefits of programmatic and native advertising formats to foster profitable relationships with their audiences. Raised in France, graduated in England, and in Asia Pacific for 17 years. Previously held various senior commercial roles with major media and advertising agencies in France, Australia and Singapore.