Scott Capelin is an accomplished Founder and CEO who has successfully started, built, and sold 16 businesses throughout his 25-year career in health and fitness. Prior to becoming a personal trainer and health and wellness expert, Scott attended the University of Wollongong where he graduated with a degree in Commerce, specialising in Marketing and Management. Scott has worked in small, medium, and large fitness businesses, and his colourful career has seen him obtain a deep knowledge of all elements required to create sustainable success, including areas such as marketing, leadership, exercise prescription, culture, sales, business planning, franchise support, member retention, and finances.
Scott is fascinated with culture and what it takes to develop a positive environment in a company. In all of his business ventures, he has strived to create environments where people feel valued and supported, and it is this focus on people that is at the core of his sustained success. Scott’s focus these days is franchising inLIFE Wellness. inLIFE Wellness studios are extremely cost- effective to open, ongoing expenses are low, ROI is high, and the franchise business model is simple to operate. Aside from his business background, Scott is a qualified nutritionist, Master Pilates Instructor, NLP Practitioner, Life Coach, and International Number 1 Best-Selling Author. He is happily married with three daughters and lives in Sydney.